University of Northampton UCAS stand

Student surveys reveal that UCAS events provide a high spontaneous recall of awareness when it comes to finding out about the university. So, how do you make a memorable first impression, tackle their main challenges head on and design a stand that is modular and scalable? 

The University of Northampton came to us with this challenge and our response blended design with planning. With seven different configurations to consider, it was about accommodating their key USPs across every potential layout whilst minimising the creative compromise.

With a punchy brand palette to help them stand out in a sea of primary colours, we crafted a stand that could deliver their key USPs, promote their location and integrate the counter and screen, all within production parameters.